5 New Pieces per Year

Ever heard about the initiative "5 New Pieces Per Year"? This global initiative is created to reduce consumption and inspire a shift in shopping behavior. The number—five new pieces per year—is based on global calculations of how much new production we can consume while still staying within the 1.5-degree climate goal.

In Sweden, for example, the average person buys 25 new pieces per year, a number that needs to change. The fashion industry is a major contributor to greenhouse gas emissions, water depletion, and chemical pollution, harming both people and the planet.

To learn more about the Swedish initiative by Naturskyddsföreningen and accept their challenge, join here - or find the right organization for your country.

Or do as we love to do - choose preloved! ♻️💚